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Inside Enterprise Innovation: Lessons from the CTO Who Delivered a $100M Exit

In this session, we hosted a fireside chat with Tracy Huitika, former CTO of Beanworks, to explore what it really takes to lead successful digital and AI transformation projects inside complex enterprises. Attendees gained insights into how to build stakeholder alignment, navigate organizational resistance, and manage the “messy middle” of transformation efforts. Tracy shared practical advice on ensuring technical readiness, managing data quality, defining clear business outcomes, and avoiding hype-driven AI projects.

The conversation featured real-world examples, lessons from scaling data teams and systems, and audience Q&A that tackled rollout challenges, stakeholder trust, and executive expectations. We closed with a community discussion and invitation to continue the dialogue in the AI Adoption Forum Slack group.